SMS AudioTM Announces Partnership with DJ Pauly D
Line of headphones being developed by DJ Pauly D as part of 50 Cent's SMS Audio Brand
NEW YORK - (January 9, 2012) - SMS Audio, LLC (www.SMSAudio.com), a premier audio headphone and accessories brand, today announces a partnership with DJ Pauly D. Under the arrangement, DJ Pauly D will be working together with 50 Cent, CEO of SMS Audio, to develop a full line of headphones. 50 Cent and DJ Pauly D will formally announce the partnership at CES 2012, Thursday, Jan. 12th at 2:45 p.m. PST at the SMS Audio booth (#20818 South Hall).
Developing a headphone line with 50 Cent's SMS Audio was a natural evolution for turntable mix-master DJ Pauly D, who has been DJing since he was 16. 50 Cent recently signed DJ Pauly D to his new record label, G-Note Records, to release material showcasing his true passion as a DJ - music. As a fan favorite on MTV's "The Jersey Shore," MTV recently announced Pauly will be the first cast member to receive his own spinoff show in 2012, which will chronicle his life as a celebrity DJ. DJ Pauly D has spent years honing his skills to fine art. His eclectic track selection, unique style and infectious personality captivate crowds around the globe. Headphones and the music enjoyed through them are staples of professional DJs and having a quality line of DJ Pauly D-branded headphone products is a perfect extension of the DJ Pauly D - 50 Cent relationship.
Developing a headphone line with 50 Cent's SMS Audio was a natural evolution for turntable mix-master DJ Pauly D, who has been DJing since he was 16. 50 Cent recently signed DJ Pauly D to his new record label, G-Note Records, to release material showcasing his true passion as a DJ - music. As a fan favorite on MTV's "The Jersey Shore," MTV recently announced Pauly will be the first cast member to receive his own spinoff show in 2012, which will chronicle his life as a celebrity DJ. DJ Pauly D has spent years honing his skills to fine art. His eclectic track selection, unique style and infectious personality captivate crowds around the globe. Headphones and the music enjoyed through them are staples of professional DJs and having a quality line of DJ Pauly D-branded headphone products is a perfect extension of the DJ Pauly D - 50 Cent relationship.
"The immediate response to the SMS Audio line has been extremely positive and we are excited to partner with DJ Pauly D to create a unique line of DJ Pauly D-branded headphones," said 50, CEO of SMS Audio. "Pauly D has a true passion for music and I know he'll put that same energy into helping us develop and promote a quality headphone line."
"Partnering with SMS Audio and 50 Cent is an incredible way to start 2012," said DJ Pauly D. "Having my own headphones has always been a dream of mine, and now that dream is a reality. I'm excited to begin creating and developing my line."
Details on specs, pricing and availability of the DJ Pauly D by SMS Audio headphone line will be available second quarter 2012. For more information about SMS Audio and the current product line, visit www.smsaudio.com.
###
About SMS Audio, LLC:
A premier audio headphone and accessories brand, SMS Audio, LLC is dedicated to improving the way people experience music. SMS Audio combines technology, function and style to bring the highest caliber of sound, comfort and fashion to every product. For more consumer information on SMS Audio visit www.smsaudio.com.
About Paul "DJ Pauly D" DelVecchio
Born in Providence, RI, Paul "DJ Pauly D" DelVecchio is recognized for his musical talent as well as his reality star status on MTV's highest rated show, "Jersey Shore," which premiered in December 2009. DJ Pauly D has spent the past year working on numerous projects, touring with Britney Spears on her Femme Fatale tour and in December 2011, rapper and mogul 50 Cent signed Pauly to his record label, G-Note Records. DJ Pauly D is currently appearing on the fifth season of "Jersey Shore," which premiered Thursday, January 6, and airs Thursday nights at 10:00 p.m. ET/PT on MTV. His spin-off series, featuring his life as a DJ and emerging artist, will debut in Spring 2012 on the network.
No comments